Make-A-Wish CNY 40th Anniversary

OVERVIEW

Make-A-Wish Central New York wanted to commemorate their 40th Anniversary with a celebratory theme, logo, creative assets, and media plan to increase awareness of their mission and funds to further grant wishes. My task was to present Make-A-Wish CNY with a variety of logos and social banners that reflect the chosen themes.

I approached each theme differently, but wanted each to reflect the same three words; hope, possibility, and change. Make-A-Wish strives to be an outlet of hope for kids with critical illnesses, giving them the strength to push through their treatments and look forward to a brighter tomorrow. I wanted my logos and banners to celebrate the importance of how Make-A-Wish has changed, and will continue to change children’s lives, one wish at a time.